CRO/Experimentation Expert for Non-A/B Change Impact Analysis (High MDE Sites)

Offering $150 (or best offer), as I believe that this should be a quick project for anyone with an existing process in place!

I am seeking an experienced Conversion Rate Optimization (CRO) and Experimentation Expert to document their process for analyzing the effectiveness of website changes when A/B testing is not advisable due to high Minimum Detectable Effect (MDE) scores.

The ideal candidate should have a strong background in CRO, statistical analysis, and alternative testing methodologies. If you already have an established process, I’m looking for you to share and clean it up for my specific use case.

Objective:

The primary goal is to quantify the impact of website changes in scenarios where A/B testing is not viable.

Key Objective:

The primary goal is to quantify whether a change was helpful in scenarios where A/B testing isn’t viable.

Key Responsibilities:

– Document a step-by-step process for evaluating site changes without relying on A/B testing.
– Provide hypothetical examples with detailed analysis methods to demonstrate the process.

Deliverables:

1. Success Metrics Calculation:
– Detailed examples of how to calculate whether a site change is successful without using A/B testing.
2. Example Scenarios:
– Practical hypothetical examples showcasing how to apply this methodology.

If you’re an expert in CRO with alternative testing experience, I’d love to see how your process works!

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