We are looking for a creative and experienced digital menu designer to redesign our current menu into an interactive, video-based format for our 3-screen digital display setup. The final product should consist of loopable video files optimized for portrait-oriented screens, making the menu visually engaging and easy for customers to navigate.
We specialize in New Zealand-style ice cream, crepes, sundaes, milkshakes, warm cookies, and hot drinks, and we want this menu to reflect our fun, modern, and premium brand identity. The menu should prioritize large, high-quality images and rotating visuals (e.g., ice cream blending, crepes being folded, drinks being poured) over text.
Scope of Work:
Menu Layout Redesign:
Create a visually compelling 3-screen digital menu layout:
Screen 1: NZ-style ice cream (bases, mix-ins, toppings/drizzles).
Screen 2: Sundaes, scoops (no flavor list; displayed separately), and milkshakes.
Screen 3: Crepes, warm cookies, and hot drinks.
Rotating Videos & Animations:
• Incorporate rotating videos/images to showcase:
• Ice cream blending with fresh fruit.
• Sundaes being layered with toppings.
• Crepes being folded and filled.
• Hot drinks being poured or marshmallows being torched.
Video Deliverables:
• Final deliverables must be three high-resolution, loopable video files (e.g., MP4 format).
• Videos should include animations, transitions, and dynamic effects to keep customers engaged.
Image-Heavy Focus:
• Use large product images and bold visuals to highlight items.
• Minimize text and maintain easy readability.
Branding:
• Match our brand identity with provided logos, fonts, and colors.
Current Menu for Reference:
• We will provide our current menu (images attached) to give you a better understanding of our offerings and what needs to be improved.
Deliverables:
• 3 loopable video files (one for each screen, MP4 format).
• Editable source files (e.g., Adobe After Effects, Premiere Pro, or similar).
• Guidance on implementing the videos for digital signage platforms if needed.
