Location: Remote (Global)
Job Type: Full-time / Part-time / Freelance
Salary: Competitive (Depending on Experience)
Job Description
As a Remote Advertising Specialist, you will be responsible for managing, optimizing, and scaling paid ad campaigns across various platforms (Google Ads, Facebook Ads, Instagram Ads, LinkedIn Ads, etc.). You will work closely with the marketing team to create and implement strategies that align with the client’s objectives, deliver measurable results, and drive business growth.
Key Responsibilities
Create, manage, and optimize paid ad campaigns across multiple platforms (Google, Facebook, Instagram, LinkedIn, etc.).
Analyze campaign performance and optimize to maximize ROI and meet client goals.
Conduct keyword research, competitor analysis, and audience targeting to improve ad effectiveness.
Develop A/B testing strategies for ad copy, creatives, and landing pages.
Monitor and report on campaign performance metrics, providing actionable insights and recommendations.
Stay updated on the latest trends and best practices in digital advertising.
Collaborate with other team members (designers, content creators, etc.) to develop creative assets that drive engagement.
Maintain effective communication with clients, ensuring their satisfaction and alignment with marketing goals.
Qualifications
Proven experience in managing paid advertising campaigns (Google Ads, Facebook Ads, Instagram Ads, LinkedIn Ads, etc.).
Strong understanding of digital marketing metrics and KPIs.
Excellent analytical skills and ability to optimize campaigns based on data-driven insights.
Familiarity with ad management tools like Google Ads Manager, Facebook Ads Manager, and other campaign management platforms.
Ability to work independently and manage multiple clients and projects remotely.
Excellent written and verbal communication skills.
Ability to work in a fast-paced environment and meet deadlines.
Experience with eCommerce or lead generation campaigns is a plus.
Certification in Google Ads, Facebook Blueprint, or similar digital advertising certifications is preferred.
Why Join Us?
Work remotely from anywhere in the world with flexible hours.
Opportunity to work with a diverse set of clients and industries.
A supportive and collaborative work environment.
Access to the latest tools and technologies in digital marketing.
Competitive salary and performance-based bonuses.
Continuous learning and professional development opportunities.