Hello,
We are seeking a talented and driven Digital Marketing Specialist to join our team and help accelerate the growth of our online presence across multiple projects.
The ideal candidate will be responsible for driving targeted traffic to everything from webinars, expanding our social media following , and implementing various digital marketing strategies to boost our overall online visibility and engagement for for multiple projects.
Responsibilities:
Design and execute PPC advertising campaigns to increase webinar attendance and lead generation
Develop and implement social media strategies to grow our profiles across platforms
Create engaging and effective social media content to boost audience engagement
Analyze campaign performance and optimize strategies for maximum ROI
Collaborate with team members to align marketing efforts with overall business goals
Stay up-to-date with the latest digital marketing trends and best practices
Manage and optimize email marketing campaigns to nurture leads
Conduct market research and competitor analysis to inform marketing strategies
Qualifications:
Proven experience in PPC advertising, particularly with Google Ads and social media ad platforms
Strong understanding of social media marketing strategies and best practices
Excellent analytical skills with the ability to interpret data and make data-driven decisions
Proficiency in social media management tools and marketing automation platforms
Strong written and verbal communication skills
Bachelor’s degree in Marketing, Digital Media, or a related field (or equivalent experience)
Experience with webinar promotion and attendance optimization
Familiarity with SEO principles and content marketing strategies
Skills:
PPC Advertising
Social Media Marketing
Content Creation
Data Analysis
Campaign Management
Email Marketing
Marketing Automation
Strategic Planning
SEO
Answer this question: Are you fine with starting from scratch for some projects and growing it – largely depending on organic efforts with targeted advertising as the budget allows?
The successful candidate will be a self-starter with a passion for digital marketing and a track record of driving measurable results. You should be comfortable working in a fast-paced environment, managing multiple projects simultaneously, and adapting to evolving marketing trends and technologies.
