We are seeking a highly experienced professional to conduct a valuation for a globally recognized podcast. The podcast has a strong audience base and social media presence but currently generates no revenue. This project aims to assess its market value based on engagement metrics, growth potential, and monetization opportunities.
Scope of Work:
Conduct a detailed analysis of the podcast’s audience and engagement metrics.
Evaluate potential revenue streams, including advertising, sponsorships, and e-commerce.
Research comparable media properties for market benchmarking.
Provide a comprehensive valuation report with clear methodology and insights.
Ideal Candidate:
Expertise in valuing media assets, particularly digital content such as podcasts or social media-driven businesses.
Proven track record of successful valuations or transactions in the media/digital content space.
Strong analytical and financial modeling skills.
Familiarity with trends in podcasting and digital media monetization.
Deliverables:
A professional valuation report detailing the asset’s market value.
Recommendations for increasing value and attracting potential buyers or investors.