Position Overview
We’re seeking a detail-oriented Virtual Sales Assistant to support our marketing agency’s growth by managing lead generation, appointment setting, and sales administration. This role is crucial in transitioning founder-led sales to a scalable system while maintaining our high-touch, ROI-focused approach.
Key Responsibilities
Lead Generation & Pipeline Management
Execute LinkedIn outreach campaigns targeting specific buyer personas (Marketing Directors, Business Owners, Consultants, Practice Owners)
Maintain and update CRM with prospect information and interaction history
Monitor and engage with potential leads across digital platforms
Support SEO and content distribution initiatives
Assist in implementing marketing automation workflows
Appointment Setting
Schedule and coordinate sales calls with qualified prospects
Conduct initial qualification of leads based on established criteria
Manage calendar and follow-up communications
Send meeting confirmations and preparation materials
Handle meeting rescheduling and cancellations professionally
Sales Administration
Create and maintain sales documentation and records
Prepare sales materials and proposals for client meetings
Support the development and distribution of marketing collateral
Track key metrics including lead response time and appointment-to-close rates
Generate regular reports on pipeline status and lead generation activities
Marketing Support
Assist in content distribution across social media platforms
Help maintain consistent brand voice in communications
Support the creation and distribution of thought leadership content
Aid in the preparation of pitch decks and sales presentations
Monitor competitor activities and market trends
Required Skills & Qualifications
2+ years of experience in sales support or administrative roles
Proficiency with CRM systems and sales tools
Strong understanding of LinkedIn and other social media platforms
Excellent written and verbal communication skills
Experience with marketing automation tools
Detail-oriented with strong organizational abilities
Self-motivated with the ability to work independently
Comfortable with digital tools and new technology
Must be conversationally fluent in English
Technical Requirements
Proficiency in:
CRM platforms
LinkedIn Sales Navigator
Google Workspace or Microsoft Office
Project management tools
Marketing automation software
Video conferencing platforms
Preferred Qualifications
Experience in B2B marketing or agency environment
Knowledge of marketing and sales metrics
Understanding of marketing agency services
Experience with AI tools and automation
Background in digital marketing
Working Hours & Availability
20-30 hours per week (flexible)
Core availability during US business hours
Ability to respond to time-sensitive requests
Performance Metrics
Success in this role will be measured by:
Number of qualified appointments set
Lead response time
Database accuracy and maintenance
Pipeline growth
Client feedback on communication quality
Meeting preparation quality
Task completion rate
Growth Opportunity
This position offers the opportunity to:
Develop expertise in marketing agency operations
Learn advanced marketing automation techniques
Gain experience with cutting-edge AI tools
Contribute to agency growth strategies
Expand responsibilities based on performance
Additional Information
Remote position
Reports to Senior Sales Team Member
Training provided on company-specific processes and tools
Access to professional development resources
Part of a growing, ROI-focused marketing agency
To Apply
Please submit:
Resume highlighting relevant experience
Brief cover letter explaining your interest
References from similar roles
Examples of successful sales support initiatives
Availability for video interview
Company Overview
CNV Creative is a marketing agency specializing in ROI-focused strategies for small to mid-sized businesses. We provide comprehensive marketing services including fractional CMO, ad management, social media management, SEO, copywriting, email marketing, sales funnels, and conversion rate optimization.
