We’re searching for a skilled copywriter for our website to bring our luxury skincare line to life through persuasive, science-backed storytelling. If you understand luxury branding and have mastered the psychology behind high-conversion copy, this could be the role for you.
We already have a source site that would serve as your source of inspiration in making the copy.
The Role:
• Refine Brand Voice: Craft aspirational, science-driven narratives that blend luxury with credibility.
• Craft Emotional Product Descriptions: Balance technical benefits with emotional triggers to create product descriptions that feel irresistible and exclusive.
• Engage through Conversion-Driven Copy: Apply principles that hook readers by satisfying their psychological desires—fear of missing out, social proof, scarcity, and urgency.
• Develop Persuasive Email Campaigns: Create engaging sequences that nurture customer loyalty, turn interest into purchase intent, and boost average order value.
• Elevate Landing Pages: Build high-impact landing pages that not only educate but subtly encourage conversion through proven techniques.
What You Bring:
• 5+ Years in Luxury Beauty Copywriting: Proven success crafting high-end copy for luxury beauty or skincare brands.
• Marketing & Psychological Expertise: You must demonstrate that you know techniques like using authority to boost credibility, tapping into sensory appeals, and turning product details into enticing benefits.
• Portfolio of Proven Results: Showcase product descriptions, email sequences, and landing pages that capture luxury while driving measurable conversions.
• Skincare & Trend Savvy: In-depth knowledge of the beauty industry and luxury branding principles.
Show Us Examples of:
• Luxury Product Descriptions: Where benefits meet emotional resonance and exclusivity.
• Landing Pages: That demonstrate your command of e-commerce psychology to guide users to action.
• Email Sequences: Tailored to high-end beauty launches that build excitement and trust.
• Proven Success: detailed examples of campaigns you have worked on and the launch results.
If you have the skills to turn skincare science into dreams of radiant skin—and can back it up with strategic, high-converting copy—we want to see your portfolio!
