Job Description:
We are seeking a talented and creative Social Media Marketing Specialist to manage and elevate the online presence of our event and wedding planning company. As an experienced social media marketer, you will be responsible for developing and executing effective strategies to promote our services, engage with our audience, and attract potential clients.
Key Responsibilities:
– Develop and implement a comprehensive social media marketing strategy across platforms (Instagram, Facebook, Pinterest, TikTok, LinkedIn, etc.).
– Create engaging, visually appealing content that aligns with the brand’s voice and showcases our expertise in event and wedding planning.
– Manage daily social media posts, stories, and updates to drive engagement and grow our online following.
– Develop and curate content, including event highlights, behind-the-scenes looks, client testimonials, and industry trends.
– Monitor and respond to comments, messages, and inquiries in a timely and professional manner.
– Track, analyze, and report on social media performance, adjusting strategies as needed to meet goals.
– Collaborate with the team to ensure all social media efforts align with marketing campaigns, promotions, and business goals.
– Stay updated on the latest social media trends and industry news to keep our content fresh and relevant.
Qualifications:
– Proven experience in social media marketing, especially for event planning, wedding planning, or similar creative industries.
– Strong understanding of social media platforms and best practices for each.
– Excellent content creation skills, including graphic design, photography, and copywriting.
– Experience with social media management tools (e.g., Hootsuite, Buffer, Later).
– Ability to analyze data and adjust strategies to improve engagement and reach.
– Creative mindset with a passion for storytelling and design.
– Strong communication and organizational skills.
Preferred:
– Experience working with event or wedding planning companies.
– Basic knowledge of SEO and paid social media advertising.
To Apply:
Please submit your portfolio, examples of past social media campaigns, and a brief cover letter detailing your experience in marketing (bonus if you’ve done marketing for any one in the event/wedding industry!)
